Influencer Marketing 101


With the growth of social media, influencer marketing has played a huge role in putting new brands on the map. But it’s nothing new. 

Companies big and small have used influencer marketing across many platforms to get their brand in front of new eyes, create amazing content and drive more sales. 

This is a self-study masterclass (online course).


  • What influencer marketing is (and how it use it to bring more followers and buyers to your boutique).
  • How to vet influencers to make sure their engagement is real (and not just a bunch of fake followers and comments)
  • The  type of influencer partnerships you can pursue (and how to determine which is best for your brand)
  • How to find and hire influencers (and create long term relationships)
  • What deliverables and terms to have in place so you make sure you get what you want from the partnership


  • Influencer Marketing Guide that outlines all the ways you can work with influencers and includes 11 Copy-and-Paste Influencer Outreach Templates (that you can use in anything from DMs to email)
  • Influencer Contract Template 
  • “Getting a Digital Signature” Walk Through Video
  • Influencer Outreach Tracking Spreadsheet 
  • Influencer ROI tracker (so you can see which partnerships are actually profitable)



our refund policy

This product is covered by our no-hassle, 14-day happiness policy which means that if you are not satisfied, for any reason, we’ll work with you to make sure you’re happy, even if that means a full refund.  

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    Customer Reviews

    Based on 22 reviews
    this is gold!

    jenelle makes it all so easy to understand. was able to reach out to influencers and start my first campaign in about a week just because I actually knew what I was doing. so good!

    thanks Molly!

    don't launch your boutique without this

    don't launch your boutique without this. i don't think I would have sold nearly as many items if I just did it my way

    best course on influencers

    i've seen other mini course or downloads and they do not compare. most complete course that actually explains why and how to work with influencers

    influencers are looking for opportunities

    you are never too small of a boutique to start doing this! found this course right when I was about to launch and almost sold out of my first collection because I worked with the right influencer, thanks Jenelle!

    saw this and had to get it

    have wanted to work with influencers but was scared about getting it right. this course literally lays it all out

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